Table top items for the new normal
As the hospitality sector reopens following lockdown, establishments have followed government advice and taking action to help keep staff and customers safe.
Re-arranging seating areas, organising one way systems, increased cleaning regimes, providing staff with PPE, limiting the number of diners at a time and facilitating contactless payment are just some of the measures that operators have had to implement.
Businesses need to communicate these changes to customers. Why do this? It could be for instructional purposes, helping customers to follow your new procedure. For instance, you may have implemented new ways of ordering, such as table service or online ordering - simple instructions printed on a paper place mat could make dinners aware of the service and guide them through the process.
Printed table top items can also be used to make customers to at ease when they dine or drink out in these uncertain times. Telling customers about the efforts you’ve made to create a safe and clean environment offers them reassurance and can make them feel more comfortable.
When it comes to your printed message, even simple visual cues can influence how a person acts or feels. A glass cover printed “Thank you for social distancing” may be enough to remind a customer to stay alert or a drinks coaster printed with an inspirational quote could help to lift their spirits.