EnviroWare featured in International Sandwich & food to go news
We're pleased to be featured in this months issue (Feb 2020) of International Sandwich & food to go news. Read the full article below.
Making the right packaging choices to make a real difference
The UK food to go sector is growing rapidly and IGD Retail Analysis predicts that it will grow 26.4% over the next five years to be worth £23.4bn by 2024 – more than double the 12.5% growth rate expected in the wider food and grocery retail market. With the sector growing so fast, it is crucial that the industry considers the environmental impact of its packaging and makes the correct, well informed decisions.
“Our aim is always to inform, educate and then provide the most appropriate and environmentally friendly packaging solutions,” said Celebration managing director Nick Burton. “Establishments first need to discover which waste collection methods and facilities are available to them locally and align their packaging choices to those options. We generally recommend following the guidance produced by WRAP (Waste and Resources Action Programme), but we are happy to advise customers so that they make the correct choice for their particular application.
“Caterers certainly need to ensure that they have adequate collection methods and facilities ‘in-house’, but ‘food to go’ literally means that food packaging leaves their premises. So ensuring its disposal doesn’t undo all the good they’ve achieved inside their establishment means making the right packaging choices.”
Today’s discerning customers demand fresh, local, natural, organic, vegan, and other free-from food options, but they are also becoming increasingly interested in the provenance of its packaging. The issue for post-consumer packaging waste is ‘end of life’, so the right choices need to be made to ensure that packaging does not go to landfill, but is reused, recycled or commercially composted. And what the packaging is made from is just as important.
“As a leading food service sector supplier, we understand the increasing pressures our customers face in endeavouring to operate in an environmentally friendly fashion – and consequently we are constantly expanding our range with innovative products,” said Nick Burton. “We appreciate that it can be very difficult to choose packaging which is functional and cost effective whilst also having the lowest possible environmental impact. Many people think this important focus on sustainability is something new and are then surprised to discover that we launched our EnviroWare® range over 12 years ago.
“Our EnviroWare® range provides exciting and innovative eco-friendly food packaging, which contributes to our customers’ green offering and credentials. Our compostable packaging includes: cutlery, dinnerware, cups, platters, portion pots and other catering products and disposables. Once used, this range of packaging can be commercially composted along with food waste, where facilities exist.”
Sustainable material choices
Celebration and its EnviroWare® range offers packaging made from a wide range of sustainable materials including bagasse, PLA, CPLA, wood and paper.
Bagasse is a natural renewable and sustainable fiber material made from sugar cane (after the sugar has been extracted), and is used to make EnviroWare® portion pots, cups and lids, as well as boxes / clamshells, plates, bowls and trays.
We have a growing range of products made from FSC® (Forest Stewardship Council®) certified paper. EnviroWare® paper cutlery, new 1oz and 2oz paper portion pots and Vegetarian society approved paper straws are all genuine eco-friendly alternatives to single-use plastic items. The paper that produces these ranges, comes from sustainable forests and once used the items are commercially compostable.
Spreading the good news
“We believe that caterers should involve their customers in their sustainability story, telling them about the packaging choices they’ve made,” said Nick Burton. “This will help them to understand their role in ensuring a responsible ‘end of life’ for the food packaging from their establishment and improve their environmental sustainability credentials.”